Bestune makes a strong debut at Poznań Motor Show 2025 with nearly 100 orders!
Nearly 100 orders, three models, one debut, and crowds around the stand — that’s how Bestune made its mark at Poznań Motor Show 2025. The Chinese brand, a part of the FAW Group, is preparing to officially launch in Poland, and it’s already shown it can make a powerful impression. With strong interest in the T90 SUV, the T77 Pro, and the sleek B70 liftback, Bestune proved that auto shows are more than just spectacle — they’re business opportunities. The Poznań Motor Show once again demonstrated that it is a key platform for new market players to engage real buyers and build a solid foundation for future success.
Bestune’s debut at Poznań Motor Show 2025 exceeded expectations — not only in terms of visitor engagement but, more importantly, in confirmed sales. The brand recorded nearly 100 pre-sale orders across its three showcased models: the flagship T90 SUV, the compact T77 Pro crossover, and the B70 sedan. With a modern design, extensive standard equipment, and competitive pricing, Bestune vehicles attracted both private customers and fleet buyers.
The brand’s presence in Poznań was managed by the newly formed Asian Automotive Distribution Center (AADC), which is responsible for introducing FAW Group’s passenger vehicle segment into Poland and Central Europe. As part of its promotional strategy, Bestune used Poznań Motor Show not only as a launchpad for exposure but as a real-world test of how the Polish market would respond. And the response was loud and clear: there’s strong interest.
The Poznań Motor Show provided Bestune with visibility, sales leads, media attention, and a chance to build early brand awareness — all within four days. Importantly, many of the recorded orders were placed by individuals who had never heard of Bestune before the event. This confirms the strategic value of participating in well-organized automotive expos.
For many emerging brands, entering a new market can be a high-risk venture. Bestune’s approach — combining product exposure with face-to-face customer interaction and test drives during a high-profile event — offers a model example of how to do it right. The automaker not only showcased its lineup but also gained trust, insights, and sales traction.
The key takeaway? Participation in Poznań Motor Show is not just a branding exercise — it’s a business catalyst. For Bestune, this event was more than a debut. It was a decisive move in its European expansion strategy. And for other brands still hesitating — the numbers speak for themselves.